Urban legend says that carrots help with night vision. Though not completely true. Lack of Vitamin A can cause poor vision. Have you ever seen a bunny wearing glasses?

Nope.

My next move was putting it down – to my basket. You could say that I bought this simply because of the design or the mention of bunnies. True. I totally bought into the message there, and I happen to have a bunny.

But shouldn’t a good design be able to communicate with its viewers like this – eye catching, straight to the point, and making you laugh? Unfortunately we don’t see this a lot in most food packaging. A lot of times the products simply tell you how good they are with a bunch of facts, but they don’t communicate to you at all.

Sometimes I love going to Whole Foods, not because I do my regularly grocery shopping there (I wish I can!), but simply because I can get eye candies and inspiration by just browsing through the items on the racks. I know we can’t judge things by their appearance, but it doesn’t hurt to appreciate good designs that surround you. And it doesn’t hurt to eat fancy, organic carrots once in a while, does it?